ENZ Director of Marketing & Brand Adrian Hirst, Director of Insights & Performance Marie Clark and Brand Lead Nick Sinclair held a webinar for the New Zealand international education sector on Wednesday 5th February.
Katelynn Fuller from fiftyfive5 joined the session to talk through the latest Brand Health and Awareness Tracking survey key findings. The data shows a significant uplift to New Zealand’s performance since April 2024, with spontaneous awareness, prompted awareness, passive and active consideration, and preference all having grown.
You can watch the webinar recording below and download the slide deck by clicking the button on the right.